Expo news & insights

Making An Impression, The First Time Around Exhibiting for the first time involves more decisions than most people anticipate, and most of the important ones need…

Choosing the right exhibition stand builder saves you more than just money. A stand that arrives on build day with missing panels, graphics printed at the…

The most common mistake UK businesses make when planning their first exhibition is treating the stand as a single cost. It is not. There are two…

Planning a trip to the NEC Birmingham? The UK’s largest event space has a complex parking system that caters to everything from motorcycles to electric vehicles….

Driving to your next exhibition at the ExCeL? Parking at London’s largest event venue can be as complicated as the city itself, especially if you’re new…

Exhibiting at an exhibition can be one of the most powerful moves in your marketing strategy if it’s managed well. And yet, with so many moving…

Greeting customers is one of the fundamental basics of exhibiting at B2B exhibition events, and the first step toward increased customer satisfaction. Think about it: every…

Let’s face it: in a bustling venue full of intimidating trade professionals, standing out can be a Herculean task. At the same time, we all know…

In our article on the exhibitor benefits of SMART objectives, we discovered that simply trying to sell as much as possible won’t work well as your…