Compact Corner Stand for MAPAL.OS at NoVacancy London Case Study

We worked with MAPAL.OS, a long-standing repeat client and provider of hotel and restaurant management software, on their stand for NoVacancy London 2026. This is one of the UK’s newest hotel and accommodation industry expos held at ExCeL London. It was MAPAL.OS’s first year exhibiting at NoVacancy, testing a new UK show with a smaller display built by a London exhibition stand builder.

The brief was to fit real, premium brand presence into a 3m x 3m corner shell, positioned in a busy area of the hall close to the show’s People & Culture theatre. Rather than treat the smaller footprint as a compromise, we designed the stand to hold its own against much larger neighbours: it was open on two sides and built to feel considered rather than cramped.

We brought in natural timber slat walling across both open-facing walls, softened with green foliage planters at each corner, and layered in MAPAL.OS’s deep purple brand colour across bold graphic walls carrying clear headline messaging and client logos. A curved turquoise LED strip ran along the ceiling line, echoing MAPAL.OS’s brand mark, while giving the stand a pop of colour that helped it stand out from the surrounding shell schemes. 

A wall-mounted screen ran looping product demo content; an angled reception counter greeted visitors from the open corner without blocking sightlines into the stand, and a small poseur table with stools gave the team a simple, comfortable spot for conversations.

The result showed exactly what’s achievable within a compact 3m x 3m corner: strong brand visibility from both aisles, a clear sense of premium finish, and a functioning meeting space, all within one of the smallest footprints on the show floor.